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That was the Swiss Digital Days 2022


Zurich, 28 October 2022 – One and a half months, 7 weeks, 49 days: the Swiss Digital Days 2022 and its main formats came to an end on 27 October with a diverse closing evening. The focus of this year’s edition was to empower and support the population on their way into the digital future. Around 350 free events attracted over 100,000 people to Swiss Digital Days, both on-site and online.

On the closing evening, organiser digitalswitzerland and invited guests looked back on the highlights of the seven-week, Switzerland-wide tour and its main formats GreenTech Startup Battle,#herHACK and NextGen Labs. This was followed by a panel with top national and international guests on “The Power of Collective Action”. Finally, the result of the AI art project swissp[AI]nt was unveiled: three animated NFTs that showcase the artworks created by the population.

Find the press release in German, French and Italian.

Find images from the Closing Event and our seven-week programme here.

Oliver Wyman study “Switzerland’s Digital DNA”

Confidence in the Swiss population’s own digital competence is growing only slowly. More than a fifth of all people still feel unable to keep up with the pace of technological progress. The benefits of digitalisation are nevertheless considered high in all areas of life. The willingness to disclose personal data for digital services is growing – despite an increased awareness of cyber risks. At the same time, satisfaction with digital services varies. This is the result of the sixth edition of the study “Switzerland’s Digital DNA”, which is published jointly by the international strategy consultancy Oliver Wyman and digitalswitzerland as part of Swiss Digital Days 2022.

Selected highlights:

Find an infographic with further key findings here in German.

Read the full press release in German, French and Italian.

Be part of something big

During the sixth edition of the Swiss Digital Days, which will run under the theme „Together we create the digital future!“, we will explore the technologies of AI-based art creation and the associated minting of NFTs. These two technologies will be combined in a touchscreen art generator, which will tour throughout Switzerland on a large-scale roadshow with 19 locations from 5 September 2022 until 27 October. 

You have a chance to help create the largest digital artwork in Switzerland

We invite the public to participate in an attempt to create one of the world’s largest collaboratively created digital artworks. Here’s how it works: participants can choose two terms related to digitization and Switzerland. A state-of-the-art artificial intelligence then transforms them into a digital piece of art. We expect about 8,000 – 10,000 unique artworks to be created by the Swiss population during the Swiss Digital Days.

In the end, participants can download the corresponding artwork created with AI (for personal, non-commercial use) and become part of the next Swiss Crypto Stamps edition, issued by the Swiss Post.

Get involved

Simply register via e-mail address in order to be informed by the Swiss Post of what is happening with the artwork and the project itself further along the road. 

These artworks will be brought together in a large mosaic as the largest participatory NFT in Switzerland attempt, which will then be auctioned off for a good cause at the closing event of the Swiss Digital Days on 27 October.

Take a look to see when this exciting project is coming to your city.

5 September marked the kick-off of Swiss Digital Days 2022, which include more than 200 free offers for the population. The big highlight on opening day: the unveiling of a unique, Switzerland-wide crypto-art project in cooperation with Swiss Post. The study “Opportunity costs of the ICT skills shortage”, also published today by digitalswitzerland, once again highlights the importance of the Swiss Digitaltage, as it impressively shows the consequences of the skills shortage on Switzerland’s competitiveness in the medium to long term. To actively address this problem, a substantial part of the Digital Days programme revolves around the promotion of future skills of young talents, for example through the main format “NextGen: Future Skills Labs”.

Read the press release in German, French and Italian.

Read the press conference presentation in German.

Read the study in German.

In partnership with BilanzHandelszeitung and PME, digitialswitzerland is once again celebrating the 100 people changing the face of the Swiss digital landscape. Read the full interviews with all 100 Digital Shapers in their dedicated Bilanz publication. They are also featured in PME on 31 August and Handelszeitung on 1 September.

Driving the force of digital change

The 100 Digital Shapers 2022 are relentless in their pursuit of a digital future that serves all of us. Their continued efforts and commitment inspires and bring those around them on a journey to challenge what’s possible. We are delighted to celebrate and support this annual campaign. We took the opportunity to find out what makes these Shapers tick and what we can learn from their unique way of looking at the world.

And without further ado…let’s hear from some incredibly deserving winners!

People who use digital transformation to reshape our current nutrition towards healthier and more sustainable solutions.

Tobias Gunzenhauser is Co-founder and CEO at of Swiss FoodTech Startup yamo. This company produces plant-based, fresh and organic food for children of all ages. Established in 2016, yamo is one of the current top three FoodTech Scaleups in Switzerland.

Q: What is the biggest learning in your career to date?

A: “The path of a startup entrepreneur is one of constant learning. The moment you stop learning is the moment you stop moving. Naming the one and only ‘biggest’ learning is very difficult. So here’s one of my biggest: it’s all about the culture and the people (and it’s the people defining the culture). As a startup you’re the underdog, building something from nothing. You and your team need to have the mental strength to overcome all the obstacles in your way, always keeping the focus on your vision and having fun along the way.”

People who contribute to a solid digital infrastructure in order to allow digital change. Includes politicians & administration.

Dr. Florian Evéquoz is Dean of the Faculty of Business and Management at the University of Applied Sciences of Western Switzerland (HES-SO). He co-founded datastory.ch – a data science and visualization startup – and Youser – a UX agency. He is involved in various digital projects shaping the social and political landscape of Switzerland.

Q. You have been involved in re-writing the constitution of Valais, which includes digital transformation and our relation with robots. What is your biggest learning from this work?

A: “Writing a Constitution offers a chance to state our long-term common ambitions, taking into account for instance robots and ubiquitous digital technologies. On the one hand, it lets us invent new tools to protect society and institutions from potentially detrimental effects. Individual rights to digital integrity and to an interaction with human beings (not just artificial agents) are responses to these risks. On the other hand, anchoring in the Constitution that government data should be freely available opens new horizons for innovation.”

Leaders of digital manufacturing companies or technology solution providers and subject-matter experts who are an inspiration for the future of Swiss digital manufacturing.

Anna Valente is Head of ARM automation, robotics, and machines laboratory at SUPSI-DTI, Member of Swiss Science Council SSC and an expert at Innosuisse. Her vast fields for expertise count the manufacturing of complex shape components in composite materials for Aerospace, to Design of intelligent and reconfigurable manufacturing systems and robots.

Q. What technologies are you most excited about at the moment?

A: “At ARM laboratory, we’re currently immersed in an extremely challenging activity targeting a new generation of robotic platforms. We call them Deliberative Robots. Deliberative robots adapt their behaviour from cobot to industrial arms as a result of the interaction dynamic with the human operators, especially considering their cognitive and physical loads, as well as the surrounding production context. This powerful capability is instrumental to boost robots’ adoption within typically manual manufacturing contexts, by enhancing productivity while preserving human safety and job quality.”

People who build ecosystems, connect actors and bridge regional gaps for collaborative projects in the digital sphere.

Charlotte Axelsson is Head of the subject area E-Learning @ZHdK. She initiated and co-developed the federal project LeLa, Lern Labor Hochschuldidaktik (Learning Laboratory for Higher Education Didactics), and also launched the international art university exchange “Exchanged”. She is a member of the Koordinationsgremiums Bildungsförderung of the Digitalisierungsinitiative DIZH (Education Funding Coordination Committee), has developed the podcast platform Modcast and is committed to digitality in the educational ecosystem that can be experienced sensually and tenderly.

Q: You are head of the subject area E-Learning at the ZHdK. What is the biggest opportunity or challenge for Switzerland when it comes to this topic?

A: “Digitality is in a transformation itself – to be digital is no longer a separate world, it becomes a part of our DNA: especially in the future generations which are still in primary school. They don’t distinguish between analogue and digital – they learn and think in a different way. We in the subject area E-Learning at ZHdK try to prepare our teaching and learning culture for this transformation. Because we need strong creative, unconventional solutions and strategies for a future-oriented Swiss educational system.

Masterminds who are revolutionising Artificial Intelligence.

Nadja Braun Binder is Professor of Public Law, University of Basel. Nadja has worked on numerous reports that are shaping global discussion on how to advance the infrastructure for AI. This forward-thinking approach is contributing to a debate about how to use digitisation and AI for the public good.

Q: You are a main author of the TA-SWISS report “Wenn Algorithmen für uns entscheiden: Chancen und Risiken der künstlichen Intelligenz”. What legal framework is needed for AI to thrive?

A: “I think that we do not need a comprehensive “AI law”. But we should examine which existing regulations are applicable to new technologies and methods, for example by taking them into account when interpreting existing norms. In addition, sector-specific regulations will be needed. For example, in the context of public administration to ensure the legitimacy of automated decisions or to create transparency about the use of automated decision-making systems.”

Photo by Mirages Photography

People who create or make use of new realities (Augmented, Virtual, Mixed) to enable great things.

Laetitia Bochud is Director at Virtual Switzerland. Laetitia is structuring the XR industry with professionalism and continued enthusiasm. She is a catalyst for XR development within Switzerland (XR = eXtended Realities, comprising of Augmented, Mixed, Virtual Realities, virtual/immersive/interactive environments “Metaverse”) and abroad, while fostering a qualitative ecosystem.

Q: You work at the crossroads of government and public entities, academic institutions, and the private and associative sectors. What are the biggest challenges that you encounter in your work?

A: “Funding is the main challenge: we seek to gain more financial support for the creation, distribution, and promotion of immersive and/or interactive, narrative formats. The ongoing structuring of the XR industry and its lobbying are key, and we do this at the European and Swiss levels. In Switzerland, public institutions, and their funding instruments, are organized in silos; yet digitization is cross-disciplinary, horizontal. As a result, funding mechanisms can be ill-suited for XR developments. I would also stress the sustainability aspects: the recycling and upcycling of head-mounted displays and other gear, sending them to low-capacity countries for example. I would like to engage in such initiatives.”

People who, with protective solutions, regulations, awareness-raising and innovations in cyber space, enable us to move safely and not be victims of cyberattacks.

Adrian Perrig is Professor at ETH Zurich, Co-Founder Anapaya Systems, SCION next-generation Internet Evangelist. For more than a decade, Adrian has been driving the next generation (secure) internet initiative SCION. His work has the potential of considerable security improvements in the critical infrastructure for digitalisation.

Q: You work with both private industries and governmental bodies in the United States, Western and Eastern Europe. What’s the biggest learning from these negotiations to date?

A: “Everyone struggles with achieving security. At many places, an economic approach is used: so if the economic impact of attacks is less than the cost of a security system, then the security system is
not deployed. It was reassuring to experience that in Switzerland, especially financial institutions strive to achieve strong security, even if the cost is higher than the expected damage. This strategy
will likely provide higher trust with consumers and market success in the long run.”

People who are about to build or are of critical importance to build a startup company, which is now valued at over US$1 billion.

Wiktor Bourée is CEO & Founder at Technis. This French-Swiss technology company provides a sensor-to-dashboard comprehensive solution for real-time infrastructure performance management. It is the most successful Software as a Service (SaaS) for SMEs in Switzerland.

Q. Your platform is incredibly successful and well adopted by SMEs. How does Technis help them?

Ans: We collect all types of data useful to physical stores (occupancy rate, time in store, receipts, product category, etc.). Our dashboard communicates in real time this processed data and provides useful information to retailers such as the conversion rate, the product engagement, or the customer journey. Our customers can now act directly and in real time on their productivity and customer experience in order to increase the average basket.

Find out more about the jury behind selecting our deserving winners here and take a look at past winners and interviews from 2021 and 2020.

*Image source, header: Matthias Schardt, Kombinatrotweiss.ch / Digital Shapers

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Please find our archive of press releases.

If you represent a magazine, newspaper or another kind of media entity, or have other media related inquiries, please get in touch.

Email our Director of Communications Eliane Panek: eliane@digitalswitzerland.com

2022

October

04.10.2022 – Study on digitalisation in Switzerland: Great willingness – little movement. Read the press release in German, French and Italian.

03.10.2022 – Swiss Digital Days 2022 are coming to Eastern Switzerland and Liechtenstein. Read the press release in German.

September

28.09.2022 – IMD World Digital Competitiveness Ranking: Switzerland once again among the top 5 worldwide. Read the press release in German and French.

27.09.2022 – Swiss Digital Days 2022 are coming to Ticino. Read the press release in Italian.

20.09.2022 – Digital sustainability and secure browsing: Swiss Digital Days are coming to the Romandie. Read the press release in French.

13.09.2022 – Augmented reality glasses and e-scooters: Swiss Digital Days are coming to Zurich. Read the press release in German.

06.09.2022 – Digital topics for young and old: there’s something for everyone at Swiss Digital Days in Northwestern Switzerland. Read the press release in German.

05.09.2022 – Switzerland’s largest NFT project unveiled at the start of Swiss Digital Days 2022. Read the press release in German, French and Italian.

August

30.08.2022- 4. Digital Gipfel Schweiz: International business leaders, academics and digital thought leaders meet to exchange views on the digital future. Read the press release in German and French.

29.08.2022 – Startup battle, hackathon and big bubbles: Swiss Digital Days are coming to Bern. Read the press release in German.

July

21.07.2022 – From A as in Aarau to Z as in Zurich: Swiss Digital Days 2022 are going on a Switzerland-wide tour. Read the press release in German, French and Italian.

June

28.06.2022 – No improvement in cybersecurity among SMEs despite digitalisation boost from Corona crisis. Read the press release in German, French and Italian.

March

18.03.2022 – An important step towards increasing Switzerland’s cyber resilience: statement on Amendment of the Ordinance on Telecommunications Services (OTS) to protect telecommunications infrastructures and services. Read the press release in German and French.

January

26.01.2022 – Statement on the amendment of the Federal Act on Foreign Nationals and Integration. Read the press release in German and French.

18.01.2022 – The Swiss Digital Initiative presents the world’s first label for digital responsibility. Read the press release in English, German, French and Italian.

2021

December

23.12.2021 – Stefan Metzger appointed new Managing Director of digitalswitzerland. Read the press release in German, English, Italian and French.

November

18.11.2021 – Home office is establishing itself as a place of work for SMEs. Read the press release in German, French and Italian.

11.11.2021 – Digital Economy Award: Recognition for digital excellence. The digital pioneers of the year have been selected. Read the Press Release in German and French.

7.11.2021 – Programming with purpose: #herHACK Switzerland’s largest female hackathon sets an example for gender diversity. The Press Release is available in German, French and Italian.

3.11.2021 – The Swiss Digital Initiative unveils the Digital Trust Label Seal. The Press Release is available in English.

October 2021

28.10.2021 – Digital Day 2021: 12 hours of livestream and over 150 events, online and across Switzerland. The Press Release is available in German, French and Italian.

14.10.2021 – A Swiss Pavilion at GITEX Technology Week, one of the largest technology fairs in the Middle East. The Press Release is available in German and French.

13.10.2021 – The E-ID is inevitable – let’s move forward. The Press Release is available in German and French. Read the statement in German.

7.10.2021 – Wake-up call from pandemic: The Swiss want to improve digital skills. Press Release is available in German, French and Italian. Data is available in German.

September 2021

30.09.2021 – Finalists of the Digital Economy Award: Fintech industry booming, healthcare more digital as never before. The Press Release is available in German and French.

29.09.2021 – Kick Off for Digital Day 2021 – 6 weeks of inspiration start now! Press Release available in German, French and Italian.

15.09.2021 – Unacceptable solution for the Labour Law – flexible working for the ICT sector continues to be out of reach. digitalswitzerland calls for key points to be added to the insufficient proposal. The Press Release is available in German and French.

7.07.2021 – Possible approach for the creation of a trustworthy Distributed Ledger Technology ecosystem in Switzerland. The Press Release is available in German, French and English.

August 2021

31.08.2021 – Swiss Digital Day 2021: Digital skills for a digital future. The Press Release is available in German, French and Italian.

24.08.2021 – 3rd Digital Gipfel Switzerland: International digital experts and
Swiss business representatives exchange ideas on digitalisation. The Press Release is available in German and French.

18.08.2021 – Security above speed: Yes to the e-voting proposal with a sense of moderation. The Press Release is available in German and French.

July 2021

13.07.2021 – Swiss Digital Day 2021: This is how the population is shaping Switzerland’s digital future. The Press Release is available in German, French and Italian.

June 2021

24.06.2021 – Untapped potential for skilled workers among older employees. The Press Release is available in German and French. Survey available in German.

17.06.2021 – Digital Economy Award: Honouring Switzerland’s digital
Switzerland’s top digital achievements takes place. The Press Release is available in German and French.

2.06.2021 – digitalswitzerland confirms new president. The Press Release is available in German, French and Italian.

May 2021

27.05.2021 – digitalswitzerland confirms new president. The Press Release is available in German, French and Italian.

11.05.2021 – Switzerland-wide initiative strengthens digital skills of
employees. The Press Release is available in German, French and Italian.

6.05.2021 – SDI Report: Labels and Certifications for the Digital World – Mapping the International Landscape. The Press Release is available in German, French & English.

April 2021

21.04.2021 – Switzerland provides new impulses for innovation: Privacy Icons wins award for the most impressive digitalisation project. The Press Release is available in German and French.

16.04.2021 – Sascha Zahnd becomes new president of digitalswitzerland. The Press Release is available in German, French and Italian.

12.04.2021 – Cutting-edge Swiss technologies showcased at the digital HANNOVER MESSE 2021. The Press Release is available in German and French.

March 2021

7.03.2021 – The e-ID law is rejected. The Press Release is available in German, French and Italian.

February 2021

17.02.2021 – Digital Economy Award enters 3rd round: Nomination phase started. The Press Release is available in German, French and Italian.

January 2021

14.01.2021 – The E-ID law stands for a modern Switzerland. The Press Release is available in German.

Missed any of our past newsletters? Don’t worry, we’ve gathered them into one easy place for you to enjoy catching up on. All that’s left to do is make a coffee and explore our round-up of projects, activities and the latest news and thinking on all things digital!

Subscribe here.

2022

September

8.9.2022 – We are attempting to break a world record and we need your help 🤩

1.9.2022 – Swiss Digital Days kick off on the Bundesplatz in Bern💥

August

25.8.2022 – Who can we trust?💭

18.8.2022 – You’re invited to Swiss Digital Days! 🚀✨

11.08.2022 – Digitalisation doesn’t take a summer break ☀️

July

28.7.2022 – 👩🏻‍⚕️ Are you taking care of your health?

14.7.2022 – How can we combat the skills shortage?

June

30.6.2022 – We made it on national TV 📺

16.6.2022 – A summer of opportunities

2.6.2022 – Is Switzerland future ready? 🔮

Mai

19.5.2022 – Don’t hide from Cybersecurity…

5.5.2022 – Digitalisation is a journey. Will you join us?

April

21.4.2022 – What’s in these buzz words? 👀

7.4.2022 – The best time to learn is now

March

24.3.2022 – On security in the digital space

10.3.2022 Digital transformation is yours to lead

February

24.2.2022 Meeting AI with critical curiosity

10.2.2022 Shape the digital space you inhabit

January

27.1.2022 Are you future-workforce ready? 🎓💻 

6.1.2022 – New Year, New Managing Director: Welcome Stefan Metzger! 💥

2021

December

16.12.2021 Celebrating all that was, is and will be ✨

November

18.11.201 We’re hiring! Change the trajectory of the digital future

October

21.10.2021 Digital utopia or dystopia? The choice is yours

September

23.9.202165% of children today will work in jobs that don’t exist today! 😳

August

19.8.2021 The internet doesn’t ‘work’ unless you do 😳

July

28.7.2021 – A new digital profession + ways to shape your career 🤓

8.7.2021 – Is endless growth a myth? 🧐

June

17.6.2021 – Growth opportunities: Awards, careers & financial support

May

31.5.2021 – This is one worth clicking: Annual report, free tickets & startup days

6.5.2021 – 10 trending startups, shape a new profession & events for you

April

16.4.2021 – A new President for digitalswitzerland, Leap Demo Day & more!

March

25.3.2021 – Coding Camps for kids & awards for educators

2.3.2021 – We’re hiring and discover our new look and feel

February

6.2.2021 – Young talents, promising startups and much, much more

January

29.1.2021 – Let’s make Switzerland a leading digital innovation hub!

7.1.2021 – New Year, same mission

At today’s Swiss Digital Day and during the six-week run-up, more than 100,000 people were interested in 700 events that took place both online and at more than 30 venues across Switzerland. Digital Day also offered viewers a varied 18-hour livestream programme on two channels. There was something for all ages and interests.

Highlights included the #herHACK Women’s Hackathon, the European Digital Days series and the numerous opportunities to strengthen digital skills. The grand finale is the Digital Economy Award, which takes place tomorrow evening in Zurich.

The press release is available in German, French and Italian.

For high resolution images – visit our Flickr.

Over the weekend, #herHACK Switzerland’s largest female hackathon with over 200 participants took place in Zurich as part of Digital Day.

During 36 hours, women worked in teams to solve social problems that contribute to the implementation of the Sustainable Development Goals (SDGs) of the UN Agenda 2030. The event aims to encourage women to pursue careers in the technology industry. digitalswitzerland organized the event together with Amazon Web Services (AWS), Cognizant and other sponsors.

The Iconics team took first place and convinced the jury with a digital solution for sustainable and healthy eating. To kick off the Hackathon weekend, Federal Chancellor Walter Thurnherr visited the hackers on site in Zurich.

Download press release in German, French and Italian.

Download high resolution images here.

Photographer’s details: Moritz Schmid