Public Policy

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Shaping Digital Frameworks.

The intersection of policy and technology defines daily business realities, influencing not just companies, but the broader society at large.

We stand for an approach that balances digital innovation with trust. Our goal is to position Switzerland as a leading digital nation, one where progress thrives without compromising the core values of trust that define Swiss society.

Our members participate in shaping the optimal political framework conditions for a successful digital Switzerland. We ensure that the perspective of the Swiss digital ecosystem is considered early on, supporting policies that reflect the interest of the digital ecosystem as a whole. We engage with all levels of government and build alliances to broadly support digital transformation.

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What we do

  • Public Policy Steering Group: Our Steering Group serves as a platform to monitor the political agenda and define the positions on key digital topics.

  • Proactive Policy Shaping: We introduce our own policy proposals directly into the parliamentary process.

Accelerating AI Innovation Could Unlock an Annual CHF 15 Billion Economic Boost for Switzerland

A study commissioned by Google and digitalswitzerland and conducted by the Implement Consulting Group shows that Switzerland has an annual AI innovation potential of around CHF 15 billion through the use of artificial intelligence (AI) in research, development and innovation processes. The key findings of the study were presented today in Davos in the context of this year's WEF focus on "How can we deploy innovation at scale and responsibly?"

Defining the AI Agenda: Our Roadmap for Davos

In one week, the global spotlight turns to Davos. The stakes for digital leadership have never been higher, and Switzerland has a crucial role to play.

Contribute to the AI Action Plan for Switzerland

We are looking for voices from business, science, and civil society to co-create the AI Action Plan for Switzerland. This is your chance to actively contribute to the strategy that will secure our nation’s technological competitiveness. Join the digital consultation platform today and help us define the roadmap for 2026.

Get in touch with us

Do you have any questions about this topic or would like to join our working group? Reach out to us.

Kevin Suter

Kevin Suter

Head of External Affairs kevin@digitalswitzerland.com