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For the eighth time, digitalswitzerland together with BILANZ, Handelszeitung, PME, are honoring one hundred individuals who are significantly shaping digital Switzerland. Tonight, for the first time, they will be celebrated as the “Digital Shapers 2026” at a major gala event.

The hype surrounding artificial intelligence is increasingly giving way to questions about its practical adoption. To support Swiss SMEs in turning their initial AI experiments into successful business cases, digitalswitzerland and Implement Consulting Group are publishing a practical handbook on AI adoption as part of an AI Flagship Event in Zurich.

Switzerland will host the next Global Summit on AI in Geneva in 2027. This was announced by the President of the Swiss Confederation, Guy Parmelin, today in New Delhi at the AI Impact Summit in the presence of Indian Prime Minister Narendra Modi. This decision strengthens Switzerland’s position to actively contribute to advancing the global dialogue on AI.

On 20 January 2026, digitalswitzerland hosted four high-profile events on the occasion of the World Economic Forum in Davos. From a morning discussion on Switzerland’s AI innovation potential and digital infrastructure, to an expert exchange on geopolitics and cybersecurity, a lunch session on global AI governance, and concluding with an afternoon focused on AI literacy and the future of work, the day highlighted Switzerland’s approach to scaling artificial intelligence responsibly.

A study commissioned by Google and digitalswitzerland and conducted by the Implement Consulting Group shows that Switzerland has an annual AI innovation potential of around CHF 15 billion through the use of artificial intelligence (AI) in research, development and innovation processes. The key findings of the study were presented today in Davos in the context of this year's WEF focus on "How can we deploy innovation at scale and responsibly?"

Artificial intelligence has the potential to significantly strengthen Switzerland’s innovation capacity. According to a new study commissioned by digitalswitzerland and Google, the use of AI in innovation alone could generate up to CHF 15 billion in additional economic value.

Leading Swiss media are highlighting the findings of our newly released AI study with Google. Following its publication, the study has attracted significant attention for its insights into AI’s potential to accelerate research, medical innovation and economic growth in Switzerland.

In one week, the global spotlight turns to Davos. The stakes for digital leadership have never been higher, and Switzerland has a crucial role to play.

With the conclusion of the 2025 winter session, issues relating to digital infrastructure are moving further up the political agenda. Parliament has set the tone for a modern digital administration and economy.

Switzerland’s digital strength was impressively demonstrated at the Hallenstadion in Zurich under the organisation of Swiss ICT: Estonia shared its experiences as a digital pioneer, experts discussed Switzerland’s cybersecurity landscape, and in the evening, the ICT industry celebrated its most innovative projects at the Digital Economy Award 2025. Together, these events created a panorama that shows how closely technology, trust and government responsibility interact and why Switzerland is so well positioned internationally.